Reputation Institute is the world’s leading reputation-based research and advisory firm. We are solely focused on reputation management and help clients bring order to chaos by applying proven analytical models to rigorous stakeholder research.
Today we are a company of several hundred professionals with offices and associates in more than 30 countries around the world. Our clientele are some of the most prestigious and well-known global organizations including Akzo Nobel, Harley Davidson, Harrods, InterContinental Hotels Group, Lego, L’Oreal, McDonald’s, Petrobras, the Politie Police, SABIC, Sanofi, Saudi Aramco, Volvo, and the countries of Spain and Australia. We provide measurement, intelligence and advice services that span across reputation management, corporate social responsibility, and reputation risk management. Reputation Institute’s RepTrak® research methodology is the global gold standard for measuring corporate reputation. Over the past decade, Reputation Institute has measured the reputation of more than 5,000 companies, 100 Cities and 50 Countries across 15 different stakeholder groups, creating the largest and most highly referenced reputation research database in the market — best known as the Forbes-published Global RepTrak® 100, the world’s largest study of corporate reputations.